Virgin Voyages Offer Incentives for Sailors to Travel with Friends
Virgin Voyages is continuing to shake up the cruise and travel industry. The cruise line have revealed details of its group program. Circles is a game-changing approach to travel with friends and family.
The program is for Sailors who love traveling together and enjoy a luxe adult-only experience. Groups might include friends and family celebrating milestone birthdays, special occasions or corporate incentive groups.
Virgin Voyages refer to ‘groups’ of Sailors as Circles because “we love the idea of celebrating togetherness and human connection at sea,” said Tom McAlpin, president and CEO for Virgin Voyages. “We threw out the rule book again by eliminating complex point-based amenity programs, to create something flexible and enticing. Our approach ensures the experience remains intimate for all Sailors on board and never feels over run by mass.”
Virgin Voyages define a Circle as 10 cabins or more (including solo cabins) with up to 150 Sailors. The size and number of Circles sailing at one time are limited to ensure exclusivity while maintaining the dynamic for Sailors outside of the Circle.
Circles will be eligible for Circle Bounty, which includes an onboard credit for Sailors known as Sailor Loot.
Sailors can spend Sailor Loot onboard, however they wish. The cabin type booked will determine the amount. Insider and Sea View cabins receive $50 per cabin; Sea Terraces receive $100 per cabin and Mega RockStar and RockStar Suites receive $200 per cabin.
For every 10 cabins sold, the Circle will earn a 10 percent voyage credit. This will be based on the highest fares, and known as the Cruise Chest.
Circles can earn credit towards their Circle Chest in increments of 10 cabins. So, when there is a circle of 15 cabins, the credit will be based on the highest valued 10 cabins within the group. If 20 cabins are sold, credits will be awarded based on all 20 cabins. This continues based on each block of 10 cabins.
The Circle Chest puts the control of the benefit in the hands of the First Mate. The ways in which this can be applied are as follows;
- Spent in part or in total toward new cabins on the Circle voyage date that can be enjoyed by First Mates or Sailors.
- Applied prior to final payment as a reduction of voyage fare across any of the purchased cabins on the Circle voyage. In this case, the First Mate’s commission will be protected and based on the full voyage fare.
- Set up as a pre-funded master account that can be used on board during the Circle voyage. This can be used for extras including onboard credits, visits to the spa, shore things, cocktail parties, etc.
Virgin Voyages is offering a special promotion for new 2020 Circles booked now through December 31, 2019.
For a limited time, Circles will receive double the standard Sailor Loot amount per cabin. This means Insider and Sea View cabins receive $100 per cabin; Sea Terraces receive $200 per cabin and Mega RockStar and RockStar Suites receive $400 per cabin.
This special offer is valid on all 2020 sailings except Virgin Voyages’ maiden voyage on April 1 and Sir Richard Branson’s Birthday Bash on July 15.
To book or add to a Circle, contact our Sailor Services Crew at 1-800-430-5308 in the US & Canada and +44-800-3688912 in the UK. Or visit virginvoyages.com
My interview with Stacy Shaw – Virgin Voyages VP Business Development